Google+ for Business

We have had many of our clients ask about how they can benefit from Google+. Right now they have not opened the network up for businesses. Some businesses are setting up pages anyway but this is not advised by us or by Google due to privacy concerns.

So how can you benefit?

Allow your employees to set up a Google+ profile and tackle it from the personal side. They can share links from your site, talk about company news and more. Just keep in mind that you never want to “spam” these network sites. Your followers will cut you out quickly.

Keep in mind how you feel when you are looking a pictures from your niece’s birthday party only to get a spammy “Come see us so you can buy___________” type message. We have all seen them. A better way to present it is to take a pic of a customer (with their permission of course) buying the item and post that. “Sally Mae came to see us today and saved 10% off her purchase of ___________.” Fill it in with what she bought and tag her on Facebook… I am sure you can come up with better ways to present your status messages in a way that works for you.

Quick posting tips

Some of your followers are your tried and true devoted customers while some are checking you out.

Other than LinkedIn most of the social networks are laid back and relaxed. Keep it light and fun.

Pictures and Video are viewed more often than other mediums.

Tag, tag and tag some more. You can tag a group, a page and or an individual.

At the end of the day have fun with it.