We share tips, updates, and recommendations about marketing your business online. Learn more about what is needed for your website, updates and tips on search engine optimization, social media, pay-per-click, email marketing, Messenger, and more.
6/25/2023 - When it comes to creating a website for your business, you have two primary options: custom web design or using pre-made templates. While templates may seem like a convenient and cost-effective solution, they often fall short of delivering a truly unique and tailored online presence. In this article, we will explore the advantages of custom web design and why it's worth considering for your website needs.
3/01/2023 - As technology advances, so do the tools of cybercrime. Small business websites are vulnerable to malicious attacks that can cause significant dama...
Continue reading3/01/2023 - Having an FAQ page on your website offers many benefits. It helps provide clarity and convenience to visitors while improving your search engine o...
Continue reading8/21/2021 - Everywhere we look people have their heads down looking at their phones, people mindlessly scroll through social media like in a trance. The key is, social is where the people are and where your business needs to be. So rather than tell you the technical side of social let's look at how to create a social media strategy that will work for your business.
8/21/2021 - An SEO Audit provides an extensive look at how to get your business to rank in search engines. An SEO expert can do the work or you can.
8/21/2021 - The way you set up your site, the content, and how it ranks is vital to finding success in search results. Let's take a look at what is important when doing SEO for small businesses.
8/21/2021 - Bridge the communication gap between businesses and their web designer. Knowing what questions to ask and what to listen for will help you make a well-informed decision in choosing a web designer to work with.
8/21/2021 - Changing your business name seems like a simple decision. However, there are crucial steps that must be done or you lose out on leads and visits online. Not to mention, confuse your customers. We provide 6 steps to change your business name to prevent that from happening.
8/21/2021 - Learn how reviews can help your small business thrive online by improving trust with potential customers. For additional tips, be sure to visit our blog!
8/21/2021 - Regardless of your industry, every website has a goal. Whether you are generating leads, selling items, or building subscribers, the page must have the elements needed to convert the visitor. Read more about how to check your website for these key elements.
8/21/2021 - Google provides many tools that can be used to see how you are doing in search and your other online marketing efforts. We dive into the tools and options you should have to keep a good eye on your website.
8/21/2021 - It may seem easy to pick a web design agency for your website. It is also easy to get in a bad situation with an agency or freelancer that may not have it all together. We talk about what to watch out for and expect when working with an agency for your web design project.
8/21/2021 - I am sure if you kept up with it, you probably received at least 30 calls this week from marketing agencies telling you that you need them. So let's get real! Do you really need marketing services?
8/21/2021 - Google Ads tips and options to help you make important decisions regarding ads, budget, and placement.
8/21/2021 - Making time to create content for your marketing isn't easy when you are working your daily grind. We share tips to find time and make it easy to create content your visitors will find valuable and will help with search engines. It is time to let your content working for you!
8/21/2021 - Small businesses have many options to build their online presence. Do websites still play a vital role in today's online marketplace? We cover the many things to consider when looking at your business and how you will acquire leads, sales, and credibility with your audience.
8/21/2021 - Are considering getting help marketing your business from a marketing or and SEO agency? We share a few things to consider and questions to ask, so you pick the best agency for your small business.
8/21/2021 - The goal of search engine optimization (SEO) is to improve the visibility of your website and attract visitors, without having to pay for every click. When done correctly, SEO is much more than that. With SEO, you can improve website conversions. Capitalizing on what search engines are looking for with value-based usability and quality authoritative content, you can be successful.
8/21/2021 - How does your business appear when people search for services or products in their area. We share tips and insight into what local search is and what to focus on to improve your local search rankings.
8/21/2021 - Learn more about how to market your home service business to generate the calls and leads needed for your business. Ideal for HVAC, pest control, restoration, plumbing companies.
8/21/2021 - What is an SSL and what does it do for your website? We cover the basics so it is clear what you are protecting and how browsers view a non-secure site.
8/17/2021 - Internal links provide a way to connect the information on your website pages to each other creating a topic cluster. When done strategically, you provide a path for your website visitors to take to learn more and guide them to take the next step.
8/08/2021 - Every time you make a mistake in content marketing, it wastes precious resources for little or no gain. To avoid these errors, we've compiled the most common mistakes made by marketers—and how they can be avoided.
8/07/2021 - Small business owners can use Google My Business to their advantage. With a little creativity and know-how, you can use this free service to reach a whole new audience that might not otherwise be interested in your products or services. Implement these 10 tips to get the most out of Google My Business!
8/01/2021 - Your local business depends on local traffic. A blog can help increase local traffic to your website, local calls, and foot traffic to your business.
3/17/2021 - The About Us page is the most visited page of your website. Knowing what to include, tone to use, and approach making it easy to reach and convert more of your website visitors into clients and customers. We share a few tips to help overcome writer's block and express your company's message in an effective way.
11/17/2020 - It is easy to get lost in the shuffle of all the different marketing tactics. We cover the recommended elements of online marketing to make you successful.
6/09/2020 - This article is a hard one to write, but I feel it is necessary to shake some reality into small business owners who are foregoing profits because of one major mistake. It's all too common for me to see a small business owner create a business plan, make a great website, then sit back and wait for business to come their way.