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The Lighthouse SEO & Marketing Blog

This week we cover the top questions we get asked most often by our clients.

Google Analytics

Google provides many tools that can be used to see how you are doing in search and your other online marketing efforts. We dive into the tools and options you should have to keep a good eye on your website.

The other side of Google search is advertising. Google will list your website, location, or products for a fee in the search results.We visit paid search options and tips.

Local search is search engine optimization for businesses that work with customers and clients in their area. Both physical location and service-area based businesses will benefit from local searches.

Google searches are the core to a business’s success. Search engine optimization can seem more like magic to many business owners. Let’s look behind the curtain and expose the key things you should know whether you are doing it yourself or hiring a search engine optimization expert.

In this weeks episode, we cover how small businesses can network themselves both online and offline. Most do not have an effective follow-up system in place. Learn how to silence your “Gremlins” whether it be fear of rejection, not wanting to come off as too salesy, or just lack of time. 

Lighthouse Web Design & Marketing

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