A podcast covering the topics that impact your business. We will have special guests from all industries to talk about the things that might keep you up at night. We will still cover topics like social, search, and marketing – but will also include topics like healthcare, cash flow, and the other challenges that many faces at their company.

Have a topic you would like to cover? Let us know.

  • podcast proximity beacons

    July 20, 2018

    Proximity Marketing is huge for small and medium-sized businesses to increase foot traffic and calls to their business. In this week’s episode, we learn how Tonya Whittington and Carrie Waters has added a new spin to proximity marketing. 

    May 24, 2018

    To-Do Lists are daunting and with a hectic schedule between work and personal, it is easy to feel out of control. Our special guest, Stacey Ogden with The Busy Mom Collective shares her tips on getting more control of not only your to-do list but your life.

    April 9, 2018

    Content Marketing is the hidden gem in getting your customers to come to you (inbound marketing). This long-term strategy has proven to be very effective in generating visibility for the business, create loyal relationships while feeding customers what they want – information to make a more educated buying decision. Last time we talked about creating […]

    March 26, 2018

    What is Content Marketing and why it matters to your business?

    March 5, 2018

    On this week’s episode, we talk up contracts and how businesses can protect themselves, how to deal with employees, and more.

    February 19, 2018

    This week we cover the top questions we get asked most often by our clients.

    February 13, 2018

    In this weeks episode, we cover how small businesses can network themselves both online and offline. Most do not have an effective follow-up system in place. Learn how to silence your “Gremlins” whether it be fear of rejection, not wanting to come off as too salesy, or just lack of time. 

    February 5, 2018

    In Episode 3, we discuss the communication options businesses have including Internet backup options for small business, telephone options, challenges of multi-location businesses, and more.

    social media podcast

    February 3, 2018

    Social Media is a hot topic, every business needs it to create interest and build visibility for their products and services. In Episode 1 of the Guiding Light Small Business Podcast, we cover the most effective tips for social media. Our hope is that you gain a better understanding of what is needed to be […]

    January 29, 2018

    Special guests, Justin Brock and Thomas Chandler cover the different types of benefits that are offered to employees as well changes in healthcare and how small business owners are paying for and offering benefits.

    Richelle Anderson

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    Since 2006, the Lighthouse web design and marketing team has been creating custom websites and strategic marketing strategies. Each marketing campaign is built around the goals and needs of our clients and backed by solid marketing strategy.

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