Changing your business name seems like a simple decision. However, there are crucial steps that must be done or you lose out on leads and visits online. Not to mention, confuse your customers. We provide 6 steps to change your business name to prevent that from happening.
Search Engine Optimization
How your business and website appear in search can make or break your business. We share tips and up-to-date recommendations to getting ranked in the major search engines to not only increase your business’s visibility but phone calls and traffic to your location.
Google provides many tools that can be used to see how you are doing in search and your other online marketing efforts. We dive into the tools and options you should have to keep a good eye on your website.
The other side of Google search is advertising. Google will list your website, location, or products for a fee in the search results.We visit paid search options and tips.
Local search is search engine optimization for businesses that work with customers and clients in their area. Both physical location and service-area based businesses will benefit from local searches.
Google searches are the core to a business’s success. Search engine optimization can seem more like magic to many business owners. Let’s look behind the curtain and expose the key things you should know whether you are doing it yourself or hiring a search engine optimization expert.
The goal of search engine optimization (SEO) is to improve the visibility of your website and attract visitors, without having to pay for every click. When done correctly, SEO is much more than that. With SEO, you can improve website conversions. Capitalizing on what search engines are looking for with value-based usability and quality authoritative content, you can be successful.
SEO is obviously the greatest web marketing technique today and with so much popularity, search engines have rules governing the way businesses use the handy techniques. People develop new SEO techniques to appear at the top off the results, but some people use unscrupulous ways to achieve this. It is for this reason that Google, the major search engine keeps making changes to the rules with an aim of balancing the playing field. Here are some recent Google SEO updates that have had a significant impact on the SEO industry and its methods.
As a small business you are getting calls and emails daily saying you should work with a marketing or seo agency. Here are some tips to check them out and know if they are a good fit for your company.
Warning: Use of undefined constant custom_pagination - assumed 'custom_pagination' (this will throw an Error in a future version of PHP) in /home/richelle/public_html/wp-content/themes/LighthouseWebv2/archive.php on line 90