Online Marketing is a broad term that simply means marketing your website’s URL on other websites and search engines to increase the traffic to your website. Internet marketing traffic does not come from an organic search like you receive from search engine optimization; usually, this traffic is paid for with time or money. Lighthouse incorporates our online marketing solutions alongside our search engine optimization and local search plans to develop a custom plan for the success of your company’s website.
Online Marketing Services
Increase Relevant Traffic
Lighthouse uses proven methods to bring relevant visitors to your website through search engines, social media, as well as other websites.
Email Marketing is one of the top ways to get your audience to revisit specific areas of your website. Lighthouse can help build your email list, build a professional that will engage your audience to visit your website.
Content Marketing is also known as “Inbound Marketing” is the most online marketing method. We not only help come up with ideas about content but we help you promote it to get it seen.
Pay per Click Campaigns
Pay per Click Marketing includes Google AdWords, Remarketing Campaigns, Bing, and other Social Media websites. What most of our clients like about pay-per-click campaigns is they are only charged when someone clicks on their ad and visits their website.
Social Media Marketing
Social Media Marketing is very different from just posting and building a following. We pull targeted traffic from the social media networks and push them to your website.
Search engine marketing encompasses a range of activities all centered around making your website more visible when someone uses a search engine. If someone is looking for your business on the internet, it is vital your website appears prominently in the search engines’ results pages, or it will never deliver the value to your business that today’s economy demands.